The city of Headland was recently selected to join Main Street Alabama, a non-profit organization that uses a national model with a 40-year track record of success of building stronger communities through effective downtown and neighborhood commercial district revitalization.
“We are so excited about this great announcement,” said Headland Area Chamber of Commerce Director Rhonda Harrison. “This is something we have hoped for, for a long time. We have a great path to revitalizing our downtown area, and Main Street knows how to do that, and we are confident this will happen. Our downtown area is truly the heart of Headland, and we all want to see grow.”
Harrison credits the Heart of Headland and its co-chairs Stormy Hicks and Adrienne Wilkins for helping enable Headland’s selection to join Main Street Alabama.
“A lot of hard work and dedication went into Headland being chosen to participate in Main Street Alabama,” Harrison said. “Both Stormy and Adrienne worked very hard, as well as members of the community who all share the same goal in watching our downtown area thrive.”
According to Mary Helmer, state coordinator for Main Street Alabama, the program will immediately begin providing each town participating with intensive board development, goal setting, work planning, market study with implementable economic development strategies, targeted technical assistance, and quarterly training related to downtown development.
When a community is ready for Main Street, the time tested Four Point Approach works, Helmer said, adding that the program brings jobs, dollars, and people back to the neighborhood commercial districts.
Helmer said the interview panel was impressed by the presentation made by the application team that demonstrated a love of their community, a vision for what they could be and the drive to make it happen. She said Headland demonstrated passion for their downtown and had recognized Main Street principals could evaluate the current efforts in their district, which made Headland stand out in their field of applicants.